Functional Beverage Concepts

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PURE 05 - NATURE

Clean your nature.
‍PURE 05 – NATURE is your reset button. Built with highly bioavailable magnesium (Mag41™) and prebiotic acacia fiber (Sukré®), this formula supports calm nerves, healthy digestion, and daily balance without artificial noise.
Light. Clean. Grounded.
It’s the inside-out reboot your body’s been asking for.

PURE 05 – NATURE: Balance all things.

INGREDIENTS:
Water,
Orange Juice Powder,
Rowanberry Extract,
Malic Acid,
Citric Acid,
Gum Arabic,
Organic Coconut Powder,
Pineapple Juice Powder,
Agave Inulin,
OnoSweet (Rebaudioside M)

PURE 06 - LIFT

It's Elevation.
PURE 06 – LIFT is your emotional exhale in a loud world. Powered by KannaEase™ (Sceletium tortuosum), calming L-Theanine, bright Lion’s Mane, and soothing Lemon Balm — this blend is built to soften stress, clear the mental haze, and lift your mood without dulling your edge.

PURE 06 – LIFT: Celebrate bliss.

INGREDIENTS:
Water,
Natural Flavors,
Citric Acid,
Rowanberry Extract,
Malic Acid,
OnoSweet (Rebaudioside M),
Lime Juice Powder

BEACH BURN

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Beach Burn is a metabolic performance drink built for those who move.
Light, clean, and just 15 calories, it blends fiber, green tea extract, L-theanine, and ashwagandha for a uniquely balanced boost—supporting metabolism, clean energy, digestion, and mood without the crash.

Designed for active days from beachside to gym sessions, Beach Burn helps you feel lighter, stronger, and more confident in your routine.

Fuel your performance, support your goals, and make every day a beach day.

Ingredients:
Water, Citric Acid, Natural Flavors,
Salt (Sodium Chloride),
Lime Juice Powder, Sucralose, OnoSweet (Rebaudioside M),
Potassium Sorbate (To Preserve Taste),
Sodium Benzoate (To Preserve Taste).

Contains: No Allergens.

Axivite® is a registered trademark of See Nutrition
Caloriburn® is a registered trademark of NNB Nutrition

PURE 01 - THINK

Fuel your rebellion against brain fog.

PURE 01 – THINK isn’t just another “energy drink”—it’s a cognitive amplifier, armed with Cognizin®, a clinically studied nootropic that powers focus, memory, and mental speed.

The grape-lime hit slaps your taste buds while your neurons get the real upgrade.

Built with a punk aesthetic, this drink says no to conformity and yes to sharper thinking. No wasted noise—just clean fuel for deep work, bold ideas, and late-night problem-solving.

PURE 01 – THINK: Tear down the static. Build up the mind

INGREDIENTS:
water, citric acid,
acetyl-l-carnitine hcl,
phosphatidylserine 50% (from sunflower),
lime juice powder,
natural flavors,
Cognizin®(citicoline),
uridine monophosphate,
sucralose, natural color,
potassium sorbate,
sodium benzoate,
stevia
CONTAINS: no allergens

Cognizin can be found at booth Kyowa Booth #4265.

Cognizin® is a registered trademark of KYOWA HAKKO BIO CO., LTD

PURE 02 - STRONG

No sludge. No chalk. No compromise.
PURE 02 – STRONG is ripped-down, crystal-clear protein water powered by Vivitein® BLG — muscle fuel without the mess.

The tropical pineapple punch is bright, loud, and in-your-face, like a mosh pit in a bottle.
Light to drink, heavy on impact — it’s built to recover fast, hit harder, and keep you unbreakable.

PURE 02 – STRONG: Strength turned up to 11.

INGREDIENTS:
water,
acidic bovine milk beta-lactoglobulin,
citric acid,
natural flavors,
malic acid,
sucralose,
acesulfame potassium,
mushroom extract (to preserve quality).

CONTAINS: milk

PURE 03 - ENDURE

Stay sharp. Stay standing.
PURE 03 – ENDURE is built for the long haul — a clean energy + hydration hybrid that keeps you fueled without the crash.
Electrolytes lock in endurance, while paraxanthine keeps your fire burning.

The peach guava blast is juicy, bright, and untamed — sweet heat for when the world wants you to tap out.
This is hydration with teeth, energy with attitude, stamina without surrender.

PURE 03 – ENDURE: Don’t fade. Don’t fall. Endure.

INGREDIENTS:
water,
citric acid,
potassium citrate,
magnesiumcitrate,
sodiumcitrate,
malic acid,
sodium acid sulfate,
natural flavors,
coconut water powder,
stevia leaf extract,
potassium sorbate,
sodium benzoate,
sweetvantage™ (stevioside/ steviol glycoside)

PURE 04 - THRIVE

Beauty with bite.
PURE 04 – THRIVE is built for women who go hard, glow bright, and don’t apologize for either. Infused with beauty-from-within nutrients to support skin, hair, and drive — this is self-care with spikes.

The cranberry colada flavor hits like vacation anarchy — tart, creamy, and electric. A beauty that fights back.

PURE 04 – THRIVE: Glow beautiful. Live bold. Thrive harder.

INGREDIENTS:
water,
natural flavors,
citric acid,
malic acid,
allulose,
organic sri-81 shatavari root powder,
organic ksm-66 ashwagandha root extract (withaniasomnifera),
onosweet (rebaudioside m),
sweetvantage™ (stevioside/ steviol glycoside),
mushroom extract (to preserve quality)

CONTAINS: no allergens

INPUT STATS:
ksm-66 ashwagandha: 75mg
sri-81 shatavari root: 150mg

APPLE MELON GUT-BRAIN BALANCE

BERRY LIMEADE REFRESHER